The way aluminium products are being marketed is changing with companies choosing new and innovative ways to showcase architectural aluminium.

The Reynaers Hi-Finity Sliding door is designed to provide maximum glass area to create stunning Glass Walls
The aluminium systems companies present in the UK today, operate from impressive factories, warehouses and offices with their premises also offering showroom and customer facilities.
However, the location of some companies may not be easy for all customers to visit and some of the leading names in architectural aluminium are now choosing additional locations in other parts of the country to make them more accessible to their prospective customers.
Reynaers Aluminium is the latest to open a new facility with the London Design Office.
Situated in one of Europe’s leading business parks designed by world class architects Foster and Partners, Reynaers Aluminium has opened its new London showroom in The Square, Stockley Park, Uxbridge.
In their new showroom Reynaers Aluminium are exhibiting their range of products. One of their leading doors is the Reynaers Hi-Finity structural glazed door system. This allows the aluminium profiles to be recessed into the structure, giving the appearance of “glass walls” with minimal aluminium sight lines. It is these kinds of products that are featuring prominently in the high end homes shown on television programmes like Grand Designs.
The Hi-Finity doors are available in either manual or automatic sliding operation which further adds to their appeal.
With Bifolding doors being the leading product today, Reynaers are also demonstrating their aluminium bifolding doors.
Reynaers Aluminium offer the excellent CF 77 SL slim bifolding door well known for its slim sight lines compared to other system. This is a quality aluminium bifolding door product already widely used in quality homes throughout the country.
Other products are also on display in the new London showroom such as window system, curtain walling, entrance doors and others.
Reynaers say:
Having such a stunning exhibition facility in-situ provides the opportunity to showcase not only the forward thinking of our design and systems capability, but also facilitates working demonstrations.
The new facility has already allowed us to host seminars and presentations to both existing and potential customers with the systems being an integral part allowing real hands-on interaction.
What the exhibition clearly demonstrates is the diverse range of systems available, the level of technical support we offer as well as the depth of testing data that we have available, all designed to help us work closely with our partners – Together for Better.
With the continued growth in aluminium products both commercially and residentially, the opening of additional showrooms around the country is one area where aluminium systems companies are widening their reach to consumers and architects.
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